Social Media Manager

Job Description

We are seeking a dynamic Social Media Manager to join our Cape Town team. The ideal candidate will possess a rich understanding of social media strategies and be able to execute these to boost our clients’ online presence and engagement.

Responsibilities

• Develop a unique voice for the brand across multiple platforms.
• Conduct regular audits of social media channels to measure effectiveness.
• Manage and mentor junior social media team members.
• Collaborate with designers for high-quality visual content.
• Implement A/B testing strategies for content optimization.
• Respond to comments and customer queries promptly to enhance engagement.
• Export and share findings with the marketing team to influence strategic decisions.
• Analyze audience demographics and adapt strategies to reach target markets.
• Ensure all communications align with brand standards and regulations.

Requirements

Education

• Bachelor's degree in Digital Marketing or a relevant field
• Master's degree preferred

Experience

• 5+ years of professional experience in the digital marketing field

Technical Skills

• SEO/SEM
• Content Management Systems

Soft Skills

• Adaptability
• Customer Service

Certifications

• HubSpot Content Marketing Certification
• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Familiarity with Video Content Creation: Experience in creating and managing video content for social media platforms.
• Ability to Work in Fast-Paced Environments: Thrives under pressure and meets tight deadlines.

Benefits

• Work from home options
• Annual bonuses based on performance
• Access to training and workshops
• Supportive and collaborative team environment

Company Culture

• Inclusivity: We are committed to creating an inclusive environment where everyone's voice is heard.
• Work-Life Balance: We promote a healthy work-life balance, offering flexible working arrangements.
• Passion for Innovation: We believe in pushing the boundaries of what's possible through creative solutions.