Content Marketing Manager

Job Description

We are seeking a passionate Content Marketing Manager to join our Pretoria team. You will be responsible for developing and executing content strategies that boost audience engagement and increase brand awareness. The ideal candidate will have a proven track record in content marketing, with a keen eye for detail and a creative mindset. You will collaborate with cross-functional teams to create compelling content that resonates with various target audiences.

Responsibilities

• Lead brainstorming sessions for new content ideas with the marketing team.
• Write and edit content for various platforms ensuring clarity and brand alignment.
• Train and mentor junior content creators for professional growth.
• Evaluate and implement content marketing tools and technologies.
• Provide recommendations for content improvements based on audience feedback.
• Engage with the audience through social media and respond to inquiries.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related discipline

Experience

• Proven experience of 5+ years in content strategy and marketing

Technical Skills

• Social Media Marketing
• Content Analytics

Soft Skills

• Excellent Writing Skills
• Public Speaking

Certifications

• Digital Marketing Certification

Languages

• English: Fluent

Advantageous

• Familiarity with Video Marketing: Experience in producing and promoting video content across platforms.
• Experience with Influencer Marketing: Knowledge in collaborating with influencers for brand partnerships.

Benefits

• Attractive salary package with performance bonuses
• Comprehensive health insurance plans
• Access to training and development resources
• Work-life balance initiatives
• Annual leave and sick leave provisions

Company Culture

• Continuous Improvement: We are committed to personal and professional development within our teams.
• Diversity and Inclusion: We celebrate diversity and are committed to nurturing an inclusive workspace.
• Employee Empowerment: We empower our employees to take initiative and drive their own projects.