SEO Specialist

Job Description

Join our vibrant team in Johannesburg as an SEO Specialist! You'll be responsible for developing and implementing effective SEO strategies to increase organic search traffic. Your role will involve keyword research, on-page optimization, and analyzing performance metrics to continually improve our online visibility.

Responsibilities

• Perform A/B testing for SEO strategies and landing pages.
• Work closely with social media and PPC teams to align strategies.
• Provide training and support for internal teams regarding SEO best practices.
• Suggest improvements for website structure and navigation.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree is advantageous

Experience

• 3+ years of SEO experience with a focus on analytics.

Technical Skills

• Google Search Console
• Keyword Research Tools

Soft Skills

• Critical Mindset
• Collaboration

Certifications

• HubSpot Content Marketing Certification
• Certified SEO Professional

Languages

• English: Fluent

Advantageous

• Experience with WordPress: Proficient in optimizing WordPress sites for better SEO performance.
• Familiarity with E-commerce SEO: Knowledge of how to optimize online stores for search engines.

Benefits

• Comprehensive health insurance
• Performance bonuses
• Remote work flexibility
• Growth opportunities and learning programs

Company Culture

• Adaptability: Our culture encourages adaptability in a fast-paced environment.
• Continuous Improvement: Commitment to personal and professional development is essential for our growth.
• Empowerment: We empower our employees to take initiative and contribute to their fullest potential.