Digital Marketing Specialist

Job Description

We are looking for a Digital Marketing Specialist who is ready to make an impact in Johannesburg. You will be involved in creating engaging content, managing social media accounts, and analyzing campaign performance to ensure maximum engagement and conversion rates.

Responsibilities

• Plan and execute multi-channel digital marketing strategies.
• Track and analyze the performance of all digital marketing campaigns.
• Develop comprehensive social media strategies to increase brand awareness.
• Create compelling content for blogs and social media.
• Manage PPC campaigns and optimize for maximum ROI.
• Engage with customers through interactive online platforms.
• Provide support for marketing initiatives and collaborate with team members.

Requirements

Education

• Bachelor's degree in Marketing, Advertising, or a similar field
• Master's degree in Marketing is a plus

Experience

• 4+ years of experience in digital marketing roles

Technical Skills

• Email Marketing
• Digital Strategy Development
• Data Analysis

Soft Skills

• Problem Solving
• Leadership

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Advantageous

• Familiarity with Video Marketing: Experience in creating and managing video content.
• Experience in Influencer Marketing: Ability to collaborate with influencers for brand promotion.

Benefits

• Comprehensive health and dental insurance
• Annual performance review with salary adjustment
• Remote work options available
• Employee discounts on company services

Company Culture

• Diversity and Inclusion: We celebrate diversity and foster an inclusive workplace.
• Supportive Leadership: Our leadership team is dedicated to supporting employees' professional journeys.
• Work-Life Balance: We prioritize a healthy work-life balance for our employees.