Social Media Manager

Job Description

We are seeking a creative and dynamic Social Media Manager to join our vibrant team in Cape Town. This role requires a strategic thinker who is passionate about social media trends and can engage audiences through compelling content. The Social Media Manager will oversee and implement online marketing strategies, monitoring engagement and analytics to refine our approach.

Responsibilities

• Plan and execute social media advertising campaigns.
• Analyze and report on social media performance metrics to inform strategy.
• Engage with followers and respond to comments and messages in a timely manner.
• Monitor industry trends to identify opportunities for audience engagement.
• Conduct audience research to understand market needs and preferences.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree is advantageous

Experience

• 5+ years of experience managing social media campaigns and strategies

Technical Skills

• Analytical Skills
• SEO Knowledge

Soft Skills

• Team Collaboration
• Adaptability

Advantageous

• Familiarity with social media management tools such as Hootsuite or Buffer: Experience using tools for scheduling and analyzing social media posts.
• Understanding of online community management: Experience in engaging and growing online communities.

Benefits

• Comprehensive health, dental, and vision insurance
• Generous vacation and leave policies
• Employee training and development programs
• Fun team-building events and activities

Company Culture

• Growth Mindset: We encourage continuous learning and personal growth through regular training and workshops.
• Diversity and Inclusion: We are committed to maintaining a diverse workforce and inclusive workplace.
• Collaboration: We believe that great ideas come from working together and valuing different perspectives.