SEO Specialist

Job Description

We are on the hunt for a talented SEO Specialist to join our digital marketing team in Cape Town. You will be pivotal in enhancing our online presence and driving organic traffic to our websites. The ideal candidate should have extensive experience in SEO practices, keyword research, and analytics tools, coupled with a strong understanding of current SEO trends.

Responsibilities

• Develop and implement effective SEO strategies.
• Conduct competitor research and identify SEO opportunities.
• Create monthly SEO performance reports.
• Coordinate SEO strategies with social media and content strategies.
• Optimize site structure and internal linking.
• Collaborate with web developers to improve site performance.

Requirements

Education

• Bachelor's degree, preferably in a related field
• Master's is preferred

Experience

• 4+ years of experience in SEO analysis and implementation.

Technical Skills

• SEO Copywriting
• Technical SEO

Soft Skills

• Attention to Detail
• Team Player

Certifications

• Digital Marketing Certification

Languages

• English: Fluent

Advantageous

• Knowledge of Google Tag Manager: Proficient in utilizing Google Tag Manager for effective tracking.
• Experience with email marketing: Ability to integrate SEO with email campaigns to drive traffic.

Benefits

• Comprehensive health benefits and wellness programs.
• Yearly bonus based on performance.
• Remote work options available.
• Professional training and development opportunities.

Company Culture

• Growth Mindset: We encourage continuous learning and professional growth within our teams.
• Community Engagement: We value our role in the community and are committed to giving back.
• Work-Life Balance: We prioritize a healthy work-life balance for our team members.