Content Marketing Manager

Cape Town FULL TIME R30,000 - R40,000 / Month
(R360,000 - R480,000 / Year)

Job Description

We are on the hunt for a creative Content Marketing Manager to lead our efforts in promoting our products and services in the digital space. In this role, you will develop content strategies that drive engagement and deepen customer connections through storytelling and brand voice.

Responsibilities

  • Develop and implement innovative content marketing strategies across various platforms.
  • Write and edit captivating content that aligns with the brand voice and audience preferences.
  • Analyze content performance metrics and adjust strategies based on data-driven insights.
  • Collaborate with the social media team to enhance brand engagement across relevant channels.
  • Manage content calendars and ensure timely delivery of content projects.
  • Lead brainstorming sessions to generate fresh content ideas and promote cross-team collaboration.

Requirements

Education
  • Bachelor's degree in Digital Marketing or relevant field
  • Master's degree in Marketing or Communication preferred
Experience
  • 5+ years of experience in a content marketing role
Technical Skills
  • Email Marketing Tools
  • Data Analytics Software
Soft Skills
  • Project Management
  • Team Leadership
Certifications
  • HubSpot Content Marketing Certification
  • Analytics Certification from Google
Languages
  • English: Fluent

Advantageous

  • Familiarity with graphic design software: Experience with tools such as Adobe Creative Suite will be an advantage.
  • Experience in video content creation: Background in producing video content for platforms such as YouTube and TikTok.

Benefits

  • Competitive salary and performance bonuses
  • Health insurance and wellness programs
  • Flexible working hours and arrangements
  • Professional development opportunities

Company Culture

  • Collaborative Environment: We promote teamwork and collaboration across departments to foster innovation.
  • Continuous Learning: We encourage personal and professional growth through ongoing training and mentorship programs.
  • Diversity and Inclusion: Our mission is to create an inclusive work culture where everyone's contributions are valued.
Status: Open