Social Media Manager

Job Description

Join us as a Social Media Manager where you will lead our social media initiatives in Durban. This includes the creation and management of engaging content across various platforms, community management, and strategic planning. You will work closely with the marketing team to ensure our voice resonates with our audience while driving measurable outcomes.

Responsibilities

• Develop, implement, and manage our social media strategy to align with business goals.
• Create engaging content for various platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Monitor and respond to comments and messages across social media channels.
• Conduct thorough research on industry trends and audience preferences to inform content creation.
• Analyze social media metrics and adjust strategies to enhance engagement and growth.
• Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
• Stay up-to-date with new social media trends, technologies, and best practices.
• Monitor competitors and industry leaders in social media spaces.
• Lead social media initiatives including promotions, campaigns, and contests.
• Train and mentor junior team members in social media best practices.

Requirements

Education

• Bachelor's Degree in Marketing, Communications, or a related field

Experience

• 3+ years of experience in social media management or digital marketing

Technical Skills

• Social Media Marketing
• Content Creation
• Analytics Tools

Soft Skills

• Creativity
• Communication

Languages

• English: Fluent

Advantageous

• Experience with Digital Advertising: Knowledge of running paid advertising campaigns on social media platforms.
• Familiarity with Graphic Design Tools: Experience using tools like Canva or Adobe Creative Suite for content creation.

Benefits

• Competitive salary based on experience.
• Health and wellness benefits.
• Flexible work hours.
• Opportunities for professional development.

Company Culture

• Innovation: We promote a culture of innovation, encouraging creative thinking and fresh ideas.
• Collaboration: Teamwork is at the heart of everything we do, fostering a collaborative environment.
• Diversity: We celebrate diversity and believe it fuels creativity and innovation.