SEO Specialist

Job Description

Exciting opportunity for an experienced SEO Specialist to work in Johannesburg! You will be tasked with developing and executing effective SEO campaigns, utilizing data analytics to measure performance and uncover new opportunities for growth. Ideal candidates will be familiar with content management systems and have excellent communication skills to collaborate with our creative teams.

Responsibilities

• Lead keyword research initiatives to inform content direction.
• Implement technical SEO practices across websites.
• Track and report SEO performance metrics regularly.
• Create a robust internal linking structure for clients.
• Collaborate on content marketing initiatives to drive organic traffic.
• Engage in regular site audits for usability and SEO optimizations.
• Establish best practices for ongoing SEO strategy.
• Enhance the website user experience tailored to search engine requirements.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3-5 years of SEO experience preferred

Technical Skills

• SEO Strategy Development
• PPC Knowledge

Soft Skills

• Teamwork
• Project Management

Certifications

• HubSpot SEO Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Experience with PPC: Knowledge of paid search strategies and tools.
• Experience with Social Media Marketing: Understanding of social platforms and their impact on SEO.

Benefits

• Comprehensive health cover
• Work-from-home options available
• Paid time off and holidays
• Access to training workshops

Company Culture

• Growth Mindset: We promote continuous learning and personal growth for our employees.
• Flexibility: Our team enjoys the balance of remote work and in-office collaboration.
• Community Engagement: We believe in giving back to our community through various initiatives.