Digital Marketing Specialist

Cape Town Full-time R29,167 - R37,500 / Month
(R350,000 - R450,000 / Year)

Job Description

Become a part of our vibrant marketing team as a Digital Marketing Specialist. Your mission will be to create and implement comprehensive digital marketing campaigns that increase brand awareness and drive traffic. A solid understanding of SEO, PPC, and social media strategies is essential for this role.

Responsibilities

  • Implement and track PPC strategies across various digital channels.
  • Generate reports to assess the effectiveness of marketing campaigns.
  • Create compelling content to enhance customer engagement.
  • Respond to social media interactions in a timely manner.
  • Investigate new digital tools and platforms to enhance campaign performance.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, or related field
Experience
  • 3+ years of experience in digital marketing
Technical Skills
  • SEO
  • Google Analytics
  • PPC Advertising
Soft Skills
  • Creativity
  • Analytical Skills

Advantageous

  • Familiarity with CRM systems: Understanding customer relationship management tools.
  • Experience in event marketing: Involvement in planning and executing marketing events.

Benefits

  • Comprehensive health coverage
  • Annual leave and public holidays
  • Access to ongoing training programs
  • Team building events and activities

Company Culture

  • Collaboration: We work together across departments to achieve common goals.
  • Growth Opportunities: We provide opportunities for career advancement and skill development.
Status: Closed