Product Marketing Manager

Johannesburg FULL TIME R33,333 - R54,167 / Month
(R400,000 - R650,000 / Year)

Job Description

We are on the hunt for a results-oriented Product Marketing Manager to lead our product narrative and marketing initiatives. This role calls for a thinker and a doer, adept at blending creativity and analytics to drive product success in competitive markets.

Responsibilities

  • Formulate and execute marketing plans that enhance product visibility and encourage cross-selling.
  • Engage with customers to solicit feedback and convert insights into actionable marketing strategies.
  • Facilitate workshops and training sessions for the sales team regarding product features and benefits.
  • Prepare regular reports and updates on marketing performance and strategic recommendations.
  • Manage relationships with advertising agencies and other external partners to enhance marketing effectiveness.
  • Oversee product pricing and promotional strategies to maximize profitability while remaining competitive.

Requirements

Education
  • Bachelor's degree in Marketing or a related field
  • MBA preferred
Experience
  • 5 years of experience in product marketing or brand management
Technical Skills
  • SEO/SEM
  • Social Media Marketing
Soft Skills
  • Negotiation
  • Adaptability
Certifications
  • Product Management Certification
  • Six Sigma Certification
Languages
  • English: Fluent

Advantageous

  • Experience with email marketing platforms: Hands-on experience with tools such as Mailchimp or HubSpot.
  • Certification in Digital Marketing: A certified digital marketer with a strong understanding of online branding.

Benefits

  • Health, dental, and life insurance
  • Generous leave policy and family support
  • Annual company retreats and team building
  • Transport allowance and retirement savings plan

Company Culture

  • Teamwork: Collaboration is at the heart of our culture; we believe in the power of shared success.
  • Work-Life Balance: We emphasize the importance of maintaining a healthy work-life balance for our team.
Status: Open