SEO Specialist

Job Description

We are seeking an SEO Specialist who is passionate about driving results. In this role, you will develop and execute SEO strategies that will enhance client visibility and engagement, all while keeping abreast of industry trends and algorithm updates.

Responsibilities

• Conduct keyword research to guide content strategy.
• Optimize website content for improved SEO performance.
• Monitor and analyze performance metrics using tools like Google Analytics.
• Develop backlinks through outreach and quality content.
• Stay up-to-date with the latest SEO trends and algorithm updates.
• Collaborate with content writers to create SEO-friendly content.
• Perform regular SEO audits and recommend improvements.
• Implement technical SEO changes to boost site performance.
• Report on SEO performance metrics and provide actionable insights.
• Assist in the development of PPC strategies that complement SEO efforts.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a related field

Experience

• 3+ years of experience in SEO and digital marketing

Technical Skills

• SEO Tools (e.g., SEMrush, Ahrefs)
• Google Analytics
• HTML/CSS

Soft Skills

• Analytical thinking
• Communication

Languages

• English: Fluent

Advantageous

• Experience with PPC and Ads: Understanding of paid advertisement strategies and how they align with SEO.
• Familiarity with Social Media Marketing: Knowledge of how social media impacts SEO and overall marketing efforts.

Benefits

• Competitive salary with performance bonuses.
• Health and wellness benefits.
• Opportunities for professional development.
• Friendly and supportive work environment.

Company Culture

• Innovation: We encourage creative problem-solving and innovative thinking in every project.
• Teamwork: We believe in collaboration and working together for mutual success.
• Flexibility: Our company promotes a flexible work-life balance for all employees.