Social Media Manager

Job Description

Join us in Cape Town as a Social Media Manager, where you'll lead our social media initiatives. You'll craft engaging content, collaborate with the marketing team, and measure the impact of our social media strategies. Ideal candidates are creative thinkers who thrive in a fast-paced environment.

Responsibilities

• Lead the content creation and curation for all social platforms.
• Manage the social media marketing budget to achieve targets.
• Collaborate with designers to create eye-catching graphics for campaigns.
• Utilize A/B testing for content and ads to enhance performance.
• Seek out and tackle new social media opportunities.
• Coordinate with the PR team for integrated marketing strategies.
• Develop ideas for content improvement based on analytics.
• Participate in brainstorming sessions to generate new content ideas.
• Engage in online discussions and contribute to community forums.
• Utilize tools like Hootsuite or Buffer for scheduling and reporting.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree preferred

Experience

• 5+ years of social media marketing experience, including management roles.

Technical Skills

• SEO
• Graphic Design Software

Soft Skills

• Leadership
• Analytical Skills

Certifications

• Facebook Blueprint Certification
• Hootsuite Social Media Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with social media analytics tools: Proficiency in tools like Hootsuite, Buffer, or Sprout Social.
• Strong understanding of branding principles: Ability to align social media strategies with brand voice and values.

Benefits

• Comprehensive health, dental, and vision plans
• 401(k) retirement plan with employer matching
• Work-life balance programs
• Referral bonuses and company events
• Employee wellness initiatives

Company Culture

• Professional Growth: We offer ongoing training and mentorship to help our team members achieve their career goals.
• Employee Engagement: We prioritize employee engagement through team-building activities and open communication.
• Work-Life Balance: We promote a balanced lifestyle with flexible work arrangements and generous time off.