SEO Specialist

Job Description

Join our dynamic team as an SEO Specialist in Pretoria. You will be responsible for optimizing our clients' websites to boost organic traffic and improve search engine rankings. The ideal candidate should have a solid understanding of SEO practices, analytics tools, and content marketing strategies.

Responsibilities

• Create comprehensive SEO strategies aligned with client goals.
• Monitor daily performance metrics and make data-driven adjustments.
• Collaborate with designers to ensure SEO-friendly website designs.
• Generate and analyze reports to track improvements in performance.
• Identify opportunities for growth through emerging trends.
• Develop training materials for junior SEO specialists or the marketing team.
• Engage in continuous learning and development activities to stay ahead in the field.
• Manage relationships with external SEO vendors.

Requirements

Education

• Bachelor's degree in Marketing or a related field
• Relevant certifications in SEO or digital marketing

Experience

• 3-5 years of hands-on SEO experience

Technical Skills

• Keyword Research Tools (Ahrefs, Moz)
• HTML/CSS basics

Soft Skills

• Creativity
• Time management

Certifications

• HubSpot Inbound Marketing Certification
• Advanced SEO Certification

Languages

• English: Fluent

Advantageous

• Proficiency in data visualization tools: Ability to present data insights clearly using tools like Tableau.
• Experience with e-commerce SEO: Specialized knowledge in optimizing online retail spaces.

Benefits

• Attractive salary with annual performance bonuses
• Comprehensive health benefits including dental and vision
• Work-life balance with flexible working hours
• Career development initiatives and training workshops

Company Culture

• Continuous Improvement: We value learning from our experiences and strive for excellence.
• Employee Empowerment: We trust our employees to make decisions and contribute meaningfully.
• Work-Life Balance: We promote a healthy balance between work and personal life.