Product Marketing Manager

Johannesburg FULL TIME R41,666 - R54,166 / Month

Job Description

Join us as a Product Marketing Manager, where you will spearhead marketing efforts, collaborate with cross-functional teams, and use market analytics to inform strategies that drive product growth.

Responsibilities

  • Enhance brand reputation through effective PR and positioning strategies.
  • Provide input on pricing and packaging strategies.
  • Design customer acquisition and retention plans.
  • Utilize data-driven insights to craft effective marketing content.
  • Conduct training sessions on product features for internal and external stakeholders.
  • Foster a culture of innovation in product marketing initiatives.

Requirements

Education
  • Bachelor's degree in Marketing or related field
  • Master's degree is preferred
Experience
  • 3-5 years of experience in product marketing
Technical Skills
  • Market Research
  • Digital Marketing
Soft Skills
  • Strong Communication
  • Analytical Skills
Certifications
  • Certified Product Marketing Manager (CPMM)
  • Digital Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with CRM software: Experience with platforms like Salesforce to manage customer relationships.
  • Knowledge of SEO best practices: Understanding of SEO principles to enhance product visibility online.

Benefits

  • Competitive salary package
  • Health insurance options
  • Pension contribution
  • Generous leave policy
  • Opportunity for professional development

Company Culture

  • Innovative Environment: We foster creativity and new ideas within a collaborative atmosphere.
  • Teamwork: We value diversity and teamwork, encouraging us to achieve common goals.
  • Commitment to Sustainability: Our strategies incorporate sustainability practices focusing on long-term growth.
Status: Open