Digital Marketing Coordinator

Job Description

Are you passionate about digital marketing? Our Port Elizabeth-based team is looking for a Digital Marketing Coordinator who will play a pivotal role in our marketing campaigns. Responsibilities include content creation, social media strategy, and performance analysis to enhance our online presence.

Responsibilities

• Create and manage engaging social media content that aligns with brand voice.
• Coordinate with the sales team to ensure marketing strategies align with sales objectives.
• Analyze competitor marketing strategies and provide insights for improvement.
• Help organise promotional events and campaigns, including online webinars.
• Stay updated with the latest digital marketing trends and technologies.
• Implement SEO strategies to drive traffic to the company website.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field
• Postgraduate diploma in Marketing is advantageous

Experience

• 3+ years experience in a digital marketing role

Technical Skills

• Content Creation
• Email Marketing

Soft Skills

• Analytical Skills

Certifications

• Facebook Blueprint Certification
• Google Analytics Individual Qualification

Languages

• English: Fluent

Advantageous

• Familiarity with marketing automation tools: Knowledge of using tools like HubSpot or Mailchimp for campaign automation.
• Basic HTML/CSS skills: Understanding of HTML and CSS to assist in webpage updates and edits.

Benefits

• Comprehensive health insurance coverage
• Training and development programs
• Team-building events and social gatherings
• Paid time off and holidays

Company Culture

• Collaboration: We believe in teamwork and collaboration, encouraging every team member to contribute their ideas and insights.
• Growth: We support ongoing learning and growth. Our team members are encouraged to attend workshops and training.
• Diversity: We are committed to building a diverse team that reflects our community and welcomes all backgrounds.