Digital Advertising Specialist

Job Description

We are on the lookout for a Digital Advertising Specialist to join our vibrant team in Port Elizabeth. The successful candidate will have a solid background in digital marketing, specifically in crafting and executing effective online advertising campaigns across various platforms. If you have a knack for data analysis and a creative flair, this could be the perfect role for you!

Responsibilities

• Plan and execute digital marketing strategies to drive online traffic.
• Leverage SEO and SEM techniques to enhance online visibility.
• Coordinate with the design team to create visually appealing advertisements.
• Develop A/B testing strategies to optimize ad copy and design.
• Lead campaign performance analyses and present insights to the team.
• Manage relationships with media partners and vendors.

Requirements

Education

• Bachelor's degree in Digital Marketing or Business

Experience

• 3-5 years in digital advertising roles

Technical Skills

• SEO/SEM Strategies
• Content Creation

Soft Skills

• Analytical Thinking
• Time Management

Languages

• English: Fluent

Advantageous

• Google Ads Certification: Certification in Google Ads to enhance credibility.
• Knowledge of Email Marketing: Experience in creating and executing email marketing campaigns.

Benefits

• Comprehensive health insurance
• Retirement savings plans
• Paid time off and holidays
• Work-life balance initiatives

Company Culture

• Team Collaboration: We believe in the power of teamwork for achieving success.
• Diversity and Inclusion: We are committed to building a diverse and inclusive workplace.
• Digital-first Approach: Our strategies are rooted in a digital-first mindset, focusing on innovation and effectiveness.