SEO Specialist

Job Description

We are seeking a passionate and results-driven SEO Specialist to join our team in Johannesburg. The ideal candidate will have a solid background in SEO practices and a keen eye for analytics. You will play a crucial role in enhancing our clients’ online presence, driving organic traffic, and improving search rankings through effective strategies and quality content.

Responsibilities

• Lead the development of SEO strategies aligned with business objectives.
• Monitor changes in search engine technology and advise on relevant adaptations.
• Engage in daily collaboration with developers to ensure SEO compliance.
• Create detailed reports highlighting performance metrics and strategic recommendations.
• Incorporate user experience improvements based on SEO data.
• Manage client communications regarding SEO performance and strategies.
• Review and analyze website structure and content for optimization.
• Maintain SEO documentation and share insights with the team.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree in Marketing or related field is preferred

Experience

• 3-5 years with hands-on SEO experience and digital marketing knowledge

Technical Skills

• HTML/CSS
• Backlink Strategies

Soft Skills

• Detail-Oriented
• Creative Thinking

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience in social media marketing: Familiar with leveraging social media platforms for improved SEO outcomes.
• Knowledge of local SEO tactics: Experience with local SEO strategies for businesses aiming to capture local clientele.

Benefits

• Salary negotiable based on experience
• Comprehensive health and wellness programs
• Remote work opportunities
• Team-building events and outings

Company Culture

• Diversity and Inclusion: We celebrate diversity and foster an inclusive workplace where everyone feels valued.
• Professional Growth: We are committed to the professional development and growth of our employees.
• Sustainability: We are passionate about sustainability and apply eco-friendly practices in our work.