SEO Specialist

Job Description

As an SEO Specialist, your primary responsibility will be to optimize our website for search engines, conduct in-depth keyword analysis, and track SEO performance metrics to drive organic growth. You will be instrumental in enhancing our digital presence.

Responsibilities

• Conduct keyword research to guide content teams.
• Optimize on-page and off-page SEO for website content.
• Monitor website performance using SEO tools and analytics.
• Create link-building strategies to increase domain authority.
• Stay updated with the latest SEO trends and algorithm changes.
• Collaborate with content and design teams to enhance user experience.
• Generate and present regular SEO performance reports.
• Implement technical SEO best practices to ensure website crawling and indexing.
• Enhance local SEO visibility for targeted geographical regions.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a related field

Experience

• 2+ years of experience in SEO and digital marketing

Technical Skills

• SEO Tools
• HTML & CSS

Soft Skills

• Analytical Thinking
• Team Collaboration

Certifications

• Google Analytics Certification
• SEO Certification from a recognized institute

Languages

• English: Fluent

Advantageous

• Experience with PPC and Google Ads: Knowledge of PPC strategies and managing Google Ads campaigns.
• Familiarity with social media marketing: Understanding of how to integrate SEO with social media efforts.

Benefits

• Competitive salary with performance bonuses
• Health and wellness benefits
• Flexible working hours
• Opportunities for professional development

Company Culture

• Collaboration: We encourage a collaborative atmosphere where diverse voices contribute to strategic decisions.
• Growth Mindset: Our team thrives on continuous improvement and we support each other to grow.