E-commerce Marketing Specialist

Job Description

We are seeking an experienced E-commerce Marketing Specialist to join our vibrant team in Johannesburg. The ideal candidate will possess a robust understanding of digital marketing strategies, SEO, and social media management, all aimed at enhancing our online presence and driving sales.

Responsibilities

• Assist in developing the annual marketing plan and budget.
• Engage customers through personalised marketing strategies.
• Utilise CRM tools to manage customer databases effectively.
• Collaborate with other departments to align marketing efforts with business goals.
• Provide training and guidance to marketing interns and junior staff.
• Ensure brand consistency across all marketing channels.
• Manage the marketing calendar to ensure timely execution of campaigns.
• Stay updated on best practices and industry trends.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Professional certifications in digital marketing are a plus

Experience

• 5+ years of experience in E-commerce marketing

Technical Skills

• PPC Advertising
• CRM Tools

Soft Skills

• Team Leadership
• Adaptability

Certifications

• Facebook Blueprint Certification
• Email Marketing Certified

Languages

• English: Fluent

Advantageous

• Knowledge of A/B testing: Experience in conducting tests to improve marketing outcomes.
• Experience in influencer marketing: Ability to manage and coordinate influencer collaborations.

Benefits

• Health, dental, and vision insurance
• Retirement savings plan with employer match
• Flexible hours and work-from-home options
• Paid time off and holidays

Company Culture

• Innovation: We thrive on creative thinking and welcome innovative solutions to challenges.
• Work-Life Balance: We promote a healthy work-life balance, providing support for employees' well-being.
• Employee Recognition: We celebrate our success and recognise the contributions of our team members.