SEO Specialist

Cape Town FULL TIME R30,000 - R45,000 / Month
(R360,000 - R540,000 / Year)

Job Description

As an SEO Specialist at Tech Innovations Inc., you'll be at the forefront of our SEO strategies. Your expertise will help us improve our online visibility and attract more organic traffic. You'll work closely with our content and marketing teams to develop and implement effective SEO solutions tailored to our clients' needs.

Responsibilities

  • Manage and execute SEO campaigns from start to finish.
  • Identify trends, insights, and growth opportunities for SEO efforts.
  • Engage with external stakeholders, vendors, and partners for SEO initiatives.
  • Utilize SEO tools to identify technical site issues and recommend fixes.
  • Provide training and education to staff about SEO principles.
  • Contribute to marketing strategies that leverage SEO for branding.
  • Guide the creation of high-quality, engaging content that drives traffic.
  • Facilitate ongoing SEO education and awareness initiatives.
  • Create and implement strategies to enhance user experience.
  • Work with social media teams to integrate SEO strategies with social media efforts.

Requirements

Education
  • Bachelor's degree in Computer Science, Marketing, or equivalent
  • Master's degree is an advantage
Experience
  • 5+ years of experience in SEO, SEM, or digital marketing roles
Technical Skills
  • Technical SEO Knowledge
  • Data Analysis Tools
Soft Skills
  • Creative Problem-Solving
  • Attention to Detail
Certifications
  • HubSpot Content Marketing Certification
  • Facebook Blueprint Certification
Languages
  • English: Fluent

Advantageous

  • Experience with Google Ads: Familiar with setting up and managing PPC campaigns to complement SEO efforts.
  • Familiarity with web development concepts: Understanding of web development to engage technically with the development team.

Benefits

  • Comprehensive health coverage
  • Professional development opportunities
  • Flexible work schedule with remote options
  • Exclusive employee discounts and perks

Company Culture

  • Continuous Improvement: We are committed to continuous learning to better ourselves and our services.
  • Diverse Environment: We celebrate diversity and inclusivity in our team and our clients.
  • Empowerment: We empower our employees to take ownership of their work and make decisions.
Status: Open