SEO Specialist

Job Description

We are looking for a proactive SEO Specialist to join our Johannesburg team. The successful candidate will be responsible for optimizing our website and content to improve organic search rankings and drive traffic.

Responsibilities

• Utilize tools like Google Analytics and SEMrush to analyze performance.
• Assist in developing content calendars with SEO insights.
• Train team members on best SEO practices.
• Provide insights and recommendations for PPC campaigns.
• Collaborate with web developers to optimize website technical SEO.
• Track and analyze user engagement metrics and conversion rates.

Requirements

Education

• Bachelor's degree in Business, Marketing, or related field
• Master's degree is preferred

Experience

• 4+ years of experience in SEO, including technical SEO

Technical Skills

• Keyword Research
• Content Optimization

Soft Skills

• Problem-solving
• Team Player

Certifications

• HubSpot Inbound Marketing Certification
• Moz SEO Essentials Certification

Languages

• English: Fluent

Advantageous

• Experience in content marketing: Understanding of how to create SEO-friendly content.
• Familiarity with local SEO practices: Experience in optimizing for local search results.

Benefits

• Generous health, dental, and vision insurance
• 401(k) with company match
• Paid time off and holidays
• Ongoing training and development
• Team-building activities and events

Company Culture

• Inclusivity: We are committed to creating an inclusive workplace where everyone feels valued.
• Work-Life Balance: We promote a healthy work-life balance, offering flexible hours and remote work options.
• Diversity: We celebrate diversity and are dedicated to creating a team that reflects a variety of backgrounds and experiences.