Digital Marketing Specialist

Cape Town FULL TIME R30,000 - R45,000 / Month
(R360,000 - R540,000 / Year)

Job Description

We are on the lookout for a skilled Digital Marketing Specialist who can create and implement effective marketing strategies to boost our online presence. The ideal candidate will have experience in social media marketing, SEO, content creation, and analytics. You will work closely with our creative team to develop engaging content and campaigns.

Responsibilities

  • Lead the development of creative digital marketing strategies.
  • Conduct market research to understand customer preferences.
  • Track and manage the digital marketing budget to optimize spending.
  • Work with external agencies for specific marketing needs.
  • Foster relationships with online influencers to enhance brand reach.

Requirements

Education
  • Bachelor's degree in Marketing or Digital Media
Experience
  • 3-5 years of experience in digital marketing roles
Technical Skills
  • Content Management Systems
  • PPC Advertising
Soft Skills
  • Analytical Skills
  • Teamwork
Languages
  • English: Fluent

Advantageous

  • Knowledge of UX/UI principles: Understanding of user experience and design principles to improve web content.
  • Familiarity with A/B testing techniques: Experience in conducting A/B tests to optimize marketing content.

Benefits

  • Comprehensive health coverage
  • Remote work flexibility
  • Paid time off for personal development courses
  • Team building activities

Company Culture

  • Growth Mindset: We encourage our team to pursue continuous learning and personal growth.
  • Respect and Inclusion: We maintain a respectful workplace where everyone feels included and valued.
Status: Closed