Digital Marketing Specialist

Job Description

Join us as a Digital Marketing Specialist in Johannesburg! This role requires a creative mind with a solid background in digital marketing strategies. You will enhance our brand's digital presence through content development, SEO, PPC, and social media initiatives. Reporting to the Marketing Manager, you will contribute to the overall marketing objectives.

Responsibilities

• Research and identify digital marketing opportunities and trends.
• Handle the budget for digital marketing campaigns effectively.
• Establish and nurture relationships with influencers and partners.
• Participate in brainstorming sessions for upcoming marketing projects.

Requirements

Education

• Bachelor's degree in Marketing or related field
• Additional certifications in digital marketing are preferred

Experience

• 3-5 years of experience in a digital marketing role

Technical Skills

• Social Media Marketing
• Email Marketing

Soft Skills

• Analytical Skills
• Teamwork

Certifications

• Facebook Blueprint Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Familiarity with Marketing Automation Tools: Experience with tools like HubSpot or Marketo for campaign management.
• Data Visualization Skills: Ability to create visual representations of data using tools like Tableau.

Benefits

• Attractive salary package with bonuses
• Health insurance including dental and vision coverage
• Paid time off and holiday leave
• Support for ongoing education and training

Company Culture

• Diversity and Inclusion: We celebrate diversity and strive to create an inclusive workplace for everyone.
• Employee Well-being: Your health and well-being are a priority; we offer support and resources to maintain balance.
• Community Engagement: We are committed to giving back to the community through various outreach programs.