SEO Specialist

Job Description

We are seeking a talented SEO Specialist to join our Durban office. The ideal candidate will have a deep understanding of search engine optimization strategies, analytics tools, and digital marketing trends. Your role will include developing and implementing effective SEO strategies to improve our clients' online visibility and organic search rankings.

Responsibilities

• Collaborate with web developers on SEO best practices.
• Utilize A/B testing to improve conversion rates.
• Provide training and support to junior SEO specialists and interns.
• Develop strategies for local SEO to improve visibility in regional searches.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 2+ years of hands-on SEO experience

Technical Skills

• Content Management Systems
• Pay-Per-Click (PPC)

Soft Skills

• Teamwork
• Creativity

Certifications

• Google Ads Certified
• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Understanding of social media marketing: Ability to leverage social media for SEO benefits.
• Experience in A/B testing for SEO: Ability to test different strategies for optimal results.

Benefits

• Comprehensive health coverage
• Annual leave and public holidays
• Work from home options available
• Support for training and certifications

Company Culture

• Diversity: We are committed to creating a diverse work environment where everyone feels valued.
• Growth Mindset: We encourage ongoing learning and personal development for all employees.
• Community Engagement: Giving back to the community is an integral part of our company values.