Market Research Analyst

Pretoria FULL TIME R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

Join our dedicated team as a Market Research Analyst. Your main focus will be to gather, analyze, and interpret data regarding market conditions to understand potential sales of a product or service. You will translate complex data into actionable insights that help inform our marketing strategies.

Responsibilities

  • Develop comprehensive market analysis reports.
  • Assist in the design and implementation of research methodologies.
  • Identify consumer needs and market gaps.
  • Utilize statistical software to analyze large datasets.
  • Engage with clients to understand their research objectives.
  • Support product development teams with market insights.
  • Contribute to the development of marketing strategies based on data.

Requirements

Education
  • Bachelor's degree in Marketing or Statistics
  • Master's degree in a relevant field is preferred
Experience
  • 4+ years of experience in qualitative and quantitative research
Technical Skills
  • Market Research Techniques
  • Statistical Analysis
Soft Skills
  • Team Collaboration
  • Time Management
Languages
  • English: Fluent

Advantageous

  • Experience with automated reporting tools: Proficiency in tools that facilitate automated reporting and data visualization.
  • Knowledge of consumer psychology: Understanding of consumer behavior and psychological principles influencing purchasing decisions.

Benefits

  • Health, dental, and vision benefits
  • Pension plan
  • Remote work days
  • Professional development opportunities

Company Culture

  • Diversity: We value diversity in our workforce and actively promote an inclusive environment.
  • Supportive Environment: We support our employees' well-being and encourage a healthy work-life balance.
  • Employee Recognition: We believe in recognizing and rewarding our employees' contributions to the company's success.
Status: Open