SEO Specialist

Job Description

Join our thriving team as an SEO Specialist in Port Elizabeth! Your role will include enhancing search engine rankings, driving organic traffic, and utilizing cutting-edge SEO tools to analyze performance. You'll work closely with content and marketing teams to ensure alignment with SEO best practices.

Responsibilities

• Create comprehensive SEO strategies for different industries.
• Work with content writers to optimize web pages for target keywords.
• Review and analyze the effectiveness of keyword targeting.
• Ensure high search rankings and traffic growth for all client accounts.
• Implement technical SEO tasks, including sitemaps and robots.txt.
• Perform regular SEO audits to assess site performance indicators.
• Lead outreach initiatives to build backlinks from reputable sources.
• Promote SEO best practices across teams and departments.
• Attend relevant conferences and workshops to continually refine skills.
• Document and report on analytics findings and SEO insights.

Requirements

Education

• Bachelor's degree in Digital Marketing or Business

Experience

• 3+ years managing SEO campaigns

Technical Skills

• Keyword Research
• Technical SEO

Soft Skills

• Creative Thinking
• Teamwork

Certifications

• HubSpot SEO Certification
• Advanced SEO Techniques Certification

Languages

• English: Fluent

Advantageous

• Experience with HTML/CSS: Basic understanding of HTML and CSS for optimizing website content.
• Familiarity with Marketing Automation Tools: Experience with tools like HubSpot or Marketo.

Benefits

• Health insurance coverage for employees and dependents
• Performance bonuses based on key performance indicators
• Work-life balance with flexible hours
• Company-sponsored training and workshops

Company Culture

• Collaboration: Teamwork is at the heart of what we do. We believe collaboration leads to excellence.
• Continuous Learning: Our staff are encouraged to pursue continuous learning through various training programs.
• Work-Life Balance: We promote a healthy work-life balance, allowing our employees to thrive both professionally and personally.