SEO Specialist

Job Description

We are looking for a skilled SEO Specialist to join our Johannesburg team. The ideal candidate will possess a robust understanding of search engine algorithms and SEO best practices. You will play a crucial role in optimizing our web presence, ensuring strategic keyword placement, and leveraging analytics to drive targeted traffic.

Responsibilities

• Design and execute local SEO strategies to enhance visibility in Johannesburg.
• Engage in link-building efforts to improve domain authority.
• Collaborate with social media teams to integrate SEO strategies.
• Monitor and improve overall site health and performance.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field
• Advanced certifications in SEO or SEM are preferred

Experience

• 5+ years of experience in digital marketing with a focus on SEO

Technical Skills

• Content Marketing
• Backlinking Strategies

Soft Skills

• Project Management
• Teamwork

Certifications

• Advanced Google Analytics
• SEO for Marketing Certification

Languages

• English: Fluent

Advantageous

• Knowledge of Local SEO strategies: Experience in optimizing local search results, especially in Johannesburg.
• Familiarity with UX principles: Understanding of user experience best practices to enhance site performance.

Benefits

• Comprehensive health insurance
• Annual leave and sick leave
• Employee mentorship programs
• Access to online learning platforms

Company Culture

• Diversity: We celebrate diversity and inclusion, making our workplace welcoming for all.
• Work-Life Balance: We support our employees' well-being by promoting a balanced work-life harmony.
• Results-driven: Our team is focused on achieving results and driving business growth through effective marketing strategies.