Social Media Manager

Job Description

We are seeking a dynamic and creative Social Media Manager to lead our social media marketing efforts in Durban. The ideal candidate will be responsible for developing and implementing effective social media strategies, managing our social media channels, and engaging with our audience to boost brand awareness.

Responsibilities

• Lead social media strategy, execution, and analytics.
• Create engaging and original content tailored to our audience.
• Manage and grow our online community through proactive interaction.
• Evaluate and report on the effectiveness of social media campaigns.
• Collaborate with the wider marketing team to integrate social media with overall marketing objectives.
• Research and implement new social media platforms and tools.
• Build relationships with key influencers and partners in the industry.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or related field
• Master's degree is a plus

Experience

• 3+ years of experience in social media management or digital marketing

Technical Skills

• Content Creation
• Social Media Analytics
• SEO and SEM

Soft Skills

• Creativity
• Communication
• Teamwork

Certifications

• HubSpot Social Media Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Experience with graphic design tools: Knowledge of tools such as Canva, Adobe Photoshop, or similar.
• Experience in paid social advertising: Understanding of social media advertising platforms and strategies.

Benefits

• Competitive salary and performance bonuses.
• Health, dental, and vision insurance.
• Flexible working hours and remote work options.
• Professional development opportunities.

Company Culture

• Collaboration: We believe in teamwork and encourage input from every team member.
• Innovation: A culture of creativity where new ideas are welcomed and explored.
• Growth: Opportunities for career advancement and continuous learning.