Digital Marketing Manager

Cape Town FULL TIME R50,000 - R66,667 / Month
(R600,000 - R800,000 / Year)

Job Description

We're on the lookout for a passionate Digital Marketing Manager who will spearhead our marketing strategy and effectively lead our team to achieve outstanding results. This role involves optimizing online presence through compelling content, SEO, and social media management.

Responsibilities

  • Lead and manage the digital marketing team to execute effective campaigns.
  • Analyze consumer behavior insights to adjust marketing strategies.
  • Create and manage budgets for digital marketing initiatives.
  • Engage with customers and build ongoing relationships to enhance brand loyalty.
  • Monitor online reviews and respond to customer inquiries on digital platforms.
  • Produce regular reports on marketing performance to share with stakeholders.
  • Ensure compliance with marketing regulations and guidelines.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, or a related field
  • Master's degree is a plus
Experience
  • 5+ years of experience in digital marketing
Technical Skills
  • SEO
  • Google Analytics
  • Social Media Management
  • PPC Advertising
Soft Skills
  • Analytical Thinking
  • Leadership
Certifications
  • Google Ads Certification
  • HubSpot Inbound Marketing Certification
Languages
  • English: Fluent

Advantageous

  • Experience with marketing automation tools: Familiarity with tools like HubSpot or Marketo for automating marketing tasks.
  • Knowledge of email marketing best practices: Understanding of effective email marketing techniques for customer engagement.

Benefits

  • Competitive salary with performance bonuses
  • Health and wellness benefits
  • Flexible working hours
  • Professional development opportunities

Company Culture

  • Team Collaboration: At Leading Digital Agency, we emphasize teamwork and collaboration to achieve creative solutions.
  • Innovation: We encourage out-of-the-box thinking and innovation among our team.
  • Diversity and Inclusion: We are dedicated to creating an inclusive environment for all employees.
Status: Open