SEO Specialist

Durban FULL TIME R25,000 - R37,500 / Month
(R300,000 - R450,000 / Year)

Job Description

As an SEO Specialist, you will spearhead our digital marketing strategy, focusing on improving organic search visibility. You'll conduct keyword research, optimise content, and analyse performance metrics to drive traffic and increase conversions. We're looking for someone who enjoys a fast-paced environment and is eager to keep up with the latest SEO trends.

Responsibilities

  • Conduct thorough keyword research to guide content strategy.
  • Optimise existing content across various platforms.
  • Develop link-building strategies to improve domain rank.
  • Utilise tools such as Google Analytics and SEMrush to track and measure SEO performance.
  • Collaborate with content creators to ensure SEO best practices are followed.
  • Stay updated on the latest SEO trends and algorithm changes.
  • Develop SEO reports and present findings to stakeholders.
  • Assist with on-page and off-page SEO efforts.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, or a related field
Experience
  • 3+ years of experience in SEO and digital marketing
Technical Skills
  • SEO Tools
  • Keyword Research
Soft Skills
  • Analytical Thinking
  • Communication
Certifications
  • Google Analytics Certification
Languages
  • English: Fluent

Advantageous

  • Experience in PPC campaigns: Familiarity with Pay-Per-Click campaigns and Google Ads.
  • Experience in content marketing: Understanding of how content influences SEO strategies.

Benefits

  • Flexible working hours
  • Health insurance
  • Professional development opportunities
  • Annual performance bonus

Company Culture

  • Innovative Environment: We encourage creativity and innovative thinking to solve complex challenges.
  • Team Collaboration: We foster a collaborative atmosphere where teamwork and communication are key.
  • Continuous Learning: We believe in ongoing development and supporting our employees' professional growth.
Status: Open