SEO Specialist

Cape Town FULL TIME R25,000 - R40,000 / Month
(R300,000 - R480,000 / Year)

Job Description

Join our dynamic team as an SEO Specialist, where you will optimize website content, conduct keyword research, and analyze performance metrics to drive organic search enhancements. This role is ideal for someone who thrives in a fast-paced environment and has a deep understanding of search engine algorithms.

Responsibilities

  • Conduct technical SEO audits to identify and resolve issues affecting search engine performance.
  • Optimize on-page elements like metadata, headings, and content for target keywords.
  • Analyze competitor strategies and identify areas for improvement.
  • Work with web developers to implement SEO best practices in website architecture.
  • Provide recommendations for link-building strategies to improve domain authority.

Requirements

Education
  • Bachelor's degree in Marketing, Communications, or a related field
Experience
  • 3-5 years of experience in SEO and digital marketing
Technical Skills
  • SEO Tools
  • Keyword Research
Soft Skills
  • Analytical Skills
  • Communication
Certifications
  • Google Analytics Certification
  • SEO Certification from a recognized institution
Languages
  • English: Fluent

Advantageous

  • Experience in managing PPC campaigns: Knowledge of pay-per-click strategies and tools.
  • Familiarity with HTML and CSS: Basic understanding of web development to enhance SEO efforts.

Benefits

  • Competitive salary and performance bonuses
  • Health and wellness programs
  • Flexible working hours
  • Opportunities for professional development

Company Culture

  • Team Environment: Collaboration and support among team members is essential.
  • Continuous Learning: Employees are encouraged to pursue ongoing education and development.
  • Inclusivity: A diverse and inclusive workplace where everyone is welcome.
Status: Open