Email Marketing Specialist

Cape Town FULL TIME R25,000 - R33,333 / Month
(R300,000 - R400,000 / Year)

Job Description

Join our team as an Email Marketing Specialist, where you will create and manage email campaigns that resonate with our audience. Your role will involve segmenting lists, crafting targeted messaging, and optimizing performance metrics to ensure high engagement rates.

Responsibilities

  • Research industry trends and incorporate best practices into campaigns.
  • Optimize email marketing strategies based on performance data and feedback.
  • Coordinate with external vendors for email software and deliverability services.
  • Ensure email campaigns comply with legal regulations and industry standards.

Requirements

Education
  • Bachelor's degree in Business Administration or relevant field
Experience
  • 4+ years of experience in digital marketing with a focus on email strategies
Technical Skills
  • Email Automation Tools
  • Digital Marketing Analytics
Soft Skills
  • Team Leadership
  • Adaptability
Certifications
  • HubSpot Email Marketing Certification
  • Advanced Google Analytics Certification
Languages
  • English: Fluent

Advantageous

  • Familiarity with SEO practices: Understanding of SEO fundamentals to integrate in email marketing strategies.
  • Experience in social media marketing: Knowledge of integrating email and social media strategies for more comprehensive campaigns.

Benefits

  • Attractive remuneration package with annual bonuses
  • Comprehensive health insurance and wellness programs
  • Work-life balance initiatives with flexible schedules
  • Ongoing training programs for career growth

Company Culture

  • Supportive Atmosphere: We believe in supporting our employees’ career paths and personal growth.
  • Team Collaboration: Our projects thrive on teamwork and shared goals across all levels.
  • Innovation Focus: We prioritize innovative thinking and solutions to excel in the digital marketing space.
Status: Closed