SEO Specialist

Job Description

Join us as an SEO Specialist in Durban where your main responsibilities will include developing and implementing SEO strategies aimed at improving search rankings and driving targeted traffic to our clients' websites. We are looking for someone with a strong background in analytical tools and a passion for digital marketing.

Responsibilities

• Conduct thorough keyword analysis to target both short and long-tail keywords.
• Oversee content optimization to enhance website visibility on search engines.
• Provide ongoing technical support related to SEO.
• Collaborate with developers to resolve technical SEO issues.
• Create SEO-focused keywords and on-page strategies.
• Analyze trends and devise strategies for improving organic traffic.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years of experience with proven SEO success

Technical Skills

• On-page SEO Strategies
• Backlinking Techniques

Soft Skills

• Team Collaboration
• Time Management

Certifications

• HubSpot SEO Certification

Languages

• English: Fluent

Advantageous

• Experience with social media marketing: Knowledge of how social media can impact SEO and branding strategies.
• Familiarity with A/B testing tools: Understanding of how to test and optimize website elements for conversion.

Benefits

• Medical and dental insurance
• Generous leave policy
• Employee training and workshops
• Support for continuous learning and growth

Company Culture

• Growth Mindset: We encourage personal and professional development through training and mentorship.
• Work-Life Balance: We believe in supporting our employees' well-being with flexible schedules and remote work options.
• Accountability: We foster a culture of accountability, where every team member is responsible for their contributions.