Social Media Manager

Job Description

We are seeking a creative and passionate Social Media Manager to join our dynamic team. In this role, you will be responsible for developing and implementing engaging social media strategies that enhance brand awareness and drive customer engagement. The ideal candidate will have a strong understanding of various social media platforms, excellent communication skills, and a knack for creating compelling content.

Responsibilities

• Lead the development of social media strategies tailored to different platforms.
• Create and curate engaging visual content to enhance brand storytelling.
• Oversee content creation and manage the posting schedule.
• Respond to audience inquiries and maintain a positive brand image online.
• Evaluate the effectiveness of social media campaigns and adjust as needed.
• Collaborate with the PR team to align messaging across channels.
• Utilize analytics tools to inform decisions and optimize content.
• Train and mentor junior team members on best practices in social media management.

Requirements

Education

• Bachelor's degree in Digital Marketing or a related field
• Master's degree in Business Administration is advantageous

Experience

• 4+ years of experience in a similar role

Technical Skills

• SEO Knowledge
• Analytics Tools

Soft Skills

• Team Player
• Time Management

Certifications

• HubSpot Content Marketing Certification
• Google Analytics Certification

Languages

• English: Fluent
• Zulu: Conversational

Advantageous

• Knowledge of social media trends: Ability to stay updated with the latest social media trends and technologies.
• Experience engaging with influencers: Proven track record of building relationships with influencers.

Benefits

• Comprehensive health and dental coverage
• Employee assistance programs for mental health
• Flexible work hours and remote options
• Team-building activities and social events

Company Culture

• Diversity: We value diversity and inclusion, promoting a culture where everyone feels welcome.
• Continuous Learning: We encourage our team to pursue continuous learning and share knowledge.
• Work-Life Balance: We promote a healthy work-life balance to ensure employee well-being.