Market Research Analyst

Job Description

As a Market Research Analyst, you will play a key role in gathering and analyzing market data to identify trends, develop insights, and provide recommendations. The ideal candidate will possess strong analytical skills and have the ability to work collaboratively within a team to deliver high-quality research outcomes.

Responsibilities

• Design and execute market research projects to gather reliable data.
• Analyze market conditions and customer insights to identify opportunities.
• Communicate research findings to senior management in a clear and concise manner.
• Lead focus groups and workshops to collect qualitative data.
• Manage relationships with external research vendors and agencies.
• Ensure timely delivery of projects and maintain high quality standards.

Requirements

Education

• Bachelor's degree in Social Science or related field
• Master's degree in Business Analytics or related field is preferred

Experience

• 3-5 years of experience in market research or data analysis

Technical Skills

• Excel
• SPSS
• Qualitative Research

Soft Skills

• Attention to Detail
• Problem Solving

Languages

• English: Fluent
• Zulu: Basic

Advantageous

• Familiarity with Big Data Analytics: Experience in analyzing large sets of data for trends.
• Certification in Market Research: Relevant certifications in market research are a bonus.

Benefits

• Health and dental insurance coverage
• Annual leave and sick leave benefits
• Employee assistance programs
• Access to workshops and seminars

Company Culture

• Diverse Workforce: We celebrate diversity and embrace different perspectives within our organization.
• Open Communication: We foster an open communication culture, where feedback is valued and encouraged.