Digital Content Strategist

Job Description

We are seeking a Digital Content Strategist passionate about creating impactful content to join our vibrant team in Johannesburg. The successful candidate will help shape and execute our content marketing strategies to drive engagement and growth.

Responsibilities

• Execute content strategies for social media, blogs, and websites.
• Develop templates and guidelines for content creation.
• Evaluate competitor content strategies and identify areas for improvement.
• Foster relationships with influencers and industry leaders to enhance content visibility.
• Provide training to team members on best practices in content marketing.

Requirements

Education

• Bachelor's degree in Journalism, Marketing, or a related field
• Master's degree is advantageous

Experience

• 3-5 years of experience in digital media or content strategy

Technical Skills

• Content Strategy Development
• Video Content Creation

Soft Skills

• Networking
• Time Management

Certifications

• Digital Marketing Certification
• Social Media Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with web analytics tools: Hands-on experience with Google Analytics and similar platforms.
• Knowledge of PPC advertising: Familiarity with pay-per-click advertising strategies and execution.

Benefits

• Comprehensive health insurance
• Remote work flexibility and a dynamic work environment
• Generous leave policy
• Support for continuous learning and training

Company Culture

• Continuous Learning: Our culture promotes growth and learning, providing team members with access to the latest resources and training.
• Work-Life Balance: We support a healthy work-life balance, understanding the importance of personal time.