Content Marketing Strategist

Job Description

Seeking an experienced Content Marketing Strategist to enhance our creative team in Johannesburg. Your primary goal will be to develop content strategies that engage and convert. The suitable candidate should be innovative and data-driven, with expertise in social media management, analytics, and brand storytelling.

Responsibilities

• Lead content strategy initiatives and manage content creation.
• Collaborate with cross-functional teams to support product launches.
• Utilise SEO best practices to enhance content visibility.
• Create and manage social media content that aligns with marketing campaigns.
• Develop thought leadership pieces to position the company as an industry leader.
• Facilitate content brainstorming sessions with the team.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or relevant field
• Professional certification in content marketing is preferred

Experience

• 5+ years of experience in content marketing

Technical Skills

• Email Marketing
• Graphic Design

Soft Skills

• Leadership
• Problem-Solving

Certifications

• HubSpot Content Marketing Certification
• Google Analytics Certification

Languages

• English: Fluent

Advantageous

• Proficiency in Adobe Creative Suite: Experience in using design software for creating visual content.
• Strong understanding of content strategy best practices: Knowledge of the latest trends and tactics in content marketing.

Benefits

• Attractive salary package with bonuses
• Comprehensive health and dental insurance
• Support for ongoing education and training
• Work-life balance initiatives

Company Culture

• Employee Growth: We provide countless opportunities for our team members to grow and develop their careers.
• Positive Work Environment: A supportive and positive workplace helps our team flourish.
• Work-Life Balance: We prioritize work-life balance and offer flexible work arrangements.