Content Strategist

Job Description

Join us as a Content Strategist to drive our marketing campaigns with creativity and insight. You will collaborate with the marketing team to create impactful content that supports our overall vision and objectives, ultimately fostering strong customer relationships and advancing our brand.

Responsibilities

• Lead content strategy initiatives that align with business objectives.
• Coordinate with cross-functional teams to ensure cohesive messaging.
• Monitor content audience engagement and adjust strategy as needed.
• Support the marketing team in promotional activities and campaigns.
• Develop guidelines for tone, style, and approach for various types of content.
• Enhance SEO strategies through high-quality content production.
• Evaluate competitive landscape and propose relevant adaptations.

Requirements

Education

• Bachelor's degree in Advertising, Digital Marketing, or related field

Experience

• 5+ years of experience in digital content strategy

Technical Skills

• Analytics Proficiency
• Copywriting

Soft Skills

• Organizational Skills
• Attention to Detail

Languages

• English: Fluent
• Zulu: Basic

Advantageous

• Experience with HubSpot: Familiarity with HubSpot for managing content and inbound marketing strategies.
• Knowledge of Email Marketing: Understanding of email marketing strategies and best practices.

Benefits

• Comprehensive health benefits package
• Annual bonus potential
• Opportunities for remote work
• Training and seminars to enhance skills

Company Culture

• Diversity: We celebrate diversity and inclusion as core components of our team culture.
• Empowerment: We empower our team members to take ownership and be accountable for their projects.
• Community Engagement: We engage with the community through initiatives that promote social responsibility.