SEO Specialist

Job Description

We require an SEO Specialist who will enhance our online presence through strategic SEO initiatives. You will monitor website performance and apply best practices in search optimization, ensuring our clients achieve targeted growth in organic search results. Strong analytical skills and a collaborative spirit are essential for this role.

Responsibilities

• Manage on-page and off-page SEO efforts.
• Create link-building strategies that enhance the domain authority of client websites.
• Utilize SEO tools to conduct regular evaluations of the company's website and digital marketing strategies.
• Collaborate across departments to align marketing strategies with SEO goals.
• Identify content gaps and opportunities for new content development.
• Assist in PPC campaigns to support overall online marketing strategy.
• Work closely with web developers to ensure SEO best practices are followed.

Requirements

Education

• Bachelor's degree in Marketing, Communications, or a related field
• Master's degree is a plus

Experience

• 4+ years of experience in the field of SEO and online marketing

Technical Skills

• HTML/CSS
• PPC Advertising

Soft Skills

• Creative Problem-Solving
• Teamwork

Certifications

• HubSpot Content Marketing Certification
• Digital Marketing Certification

Languages

• English: Fluent

Advantageous

• Understanding of E-commerce SEO: Experience in optimizing online stores for search engines.
• Experience with A/B Testing: Ability to conduct A/B testing to enhance website performance.

Benefits

• Comprehensive medical aid coverage
• Retirement plan with contributions
• Opportunities for professional development
• Work-life balance initiatives

Company Culture

• Inclusivity: We strive for a diverse and inclusive workplace.
• Work-Life Balance: We promote a balance between work and personal life.
• Employee Recognition: We acknowledge and celebrate contributions and achievements of our team members.