Digital Marketing Manager

Job Description

We are looking for a proactive Digital Marketing Manager to join our team in Sandton. You will be responsible for developing and executing marketing strategies that drive customer engagement and brand awareness. The ideal candidate will have a solid understanding of SEO, SEM, and social media marketing.

Responsibilities

• Strategize and manage all aspects of digital marketing campaigns.
• Implement A/B testing on digital ad campaigns to maximize ROI.
• Analyze competitor marketing strategies and identify areas for improvement.
• Work with the content team to develop engaging materials that resonate with target audiences.
• Generate reports analyzing digital marketing effectiveness and present findings to stakeholders.

Requirements

Education

• Bachelor's degree in Marketing or Business Administration

Experience

• 3+ years of hands-on experience in digital marketing

Technical Skills

• Email Marketing

Soft Skills

• Team Collaboration

Languages

• English: Fluent

Advantageous

• Experience with conversion rate optimization: Proven track record of improving conversion rates through strategic marketing initiatives.

Benefits

• Comprehensive health insurance coverage
• Annual leave and public holidays
• Access to training and certification programs
• Work-life balance initiatives

Company Culture

• Continuous Learning: We value continuous learning and offer opportunities for professional growth and skill development.
• Work-Life Balance: We prioritize a healthy work-life balance for all our employees.