Social Media Manager

Job Description

We are on the lookout for a passionate Social Media Manager to join our team in Cape Town. The ideal candidate will be responsible for developing and executing social media strategies that enhance brand presence, foster community engagement, and drive traffic to our website. This role requires creativity, strategic thinking, and the ability to analyze social media metrics to inform future campaigns.

Responsibilities

• Enhance community engagement through creative social strategies.
• Work cross-functionally to support product launches and promotional events.
• Identify opportunities for partnerships and collaborations on social media.
• Manage social media budget and oversee advertising spend.
• Coordinate with graphic designers to produce creative assets for campaigns.
• Maintain brand integrity across all social channels.
• Initiate campaigns with measurable goals to drive conversion rates.

Requirements

Education

• Bachelor's degree in Marketing, Media Studies, or relevant field
• Master's degree in Digital Marketing is preferred

Experience

• 3+ years of experience in social media management or related fields

Technical Skills

• Analytics Tools
• SEO Knowledge

Soft Skills

• Teamwork
• Adaptability

Certifications

• Hootsuite Social Media Marketing Certification
• Google Ads Certification

Languages

• English: Fluent

Advantageous

• Knowledge of social media algorithms and trends: Understanding of how social media algorithms work to maximize reach.
• Experience with video editing: Ability to edit videos for social media content.

Benefits

• Comprehensive health and wellness packages
• Opportunities for professional development
• Inclusive team culture
• Remote work flexibility

Company Culture

• Continuous Learning: We invest in our team’s growth through training and development opportunities.
• Work-Life Balance: We promote a healthy work-life balance to keep our team motivated.
• Supportive Environment: We foster a supportive atmosphere encouraging personal development and teamwork.