Digital Marketing Manager

Job Description

Join us as a Sales Executive in Durban! You will play a crucial role in driving sales growth and fostering strong relationships with clients. Your ability to understand customer needs and deliver exceptional service will be key to your success in this role. We are looking for a proactive and driven individual who thrives in a fast-paced environment. Bring your sales expertise and passion for customer service to our team!

Responsibilities

• Develop and manage digital marketing strategies that align with business goals.
• Create and optimize PPC campaigns on platforms like Google Ads and Facebook.
• Conduct keyword research and implement SEO best practices to improve website ranking.
• Monitor and analyze web traffic and campaign performance metrics using Google Analytics.
• Collaborate with content creators to develop engaging and relevant content.
• Manage the company’s social media presence across various platforms.
• Lead email marketing campaigns, including design, content, and analysis.
• Stay updated with the latest marketing trends and technology to apply best practices.
• Organize and represent the company at digital marketing seminars and events.
• Manage the digital marketing budget effectively.

Requirements

Education

• Bachelor's degree in Marketing or Communications
• Professional certification in Digital Marketing is preferred

Experience

• 5+ years of experience in a similar role

Technical Skills

• SEO Strategies
• Ad Management Platforms
• Email Automation Tools

Advantageous

• Experience with Google Ads and Facebook Ads: In-depth knowledge of PPC strategies and social media paid campaigns.
• Familiarity with marketing automation tools: Experience using tools like HubSpot, Marketo, or similar.

Benefits

• Competitive salary and performance bonuses
• Comprehensive health insurance
• Flexible working hours and remote work options
• Ongoing training and professional development opportunities

Company Culture

• Innovation: We embrace innovative marketing strategies and technologies.
• Diversity and Inclusion: We value diverse perspectives and backgrounds within our team.