Digital Marketing Specialist

Job Description

We are seeking a creative and analytical Digital Marketing Specialist to join our vibrant Johannesburg team. The ideal candidate will have a strong understanding of digital marketing strategies, including SEO, PPC, and social media marketing. You will be responsible for developing, implementing, and optimizing online campaigns to increase brand awareness and drive traffic.

Responsibilities

• Design and implement digital marketing strategies that meet client objectives.
• Generate leads through effective content marketing approaches.
• Utilize data analytics to drive marketing decision-making.
• Collaborate with sales to align digital marketing and sales strategies.
• Improve user experience on digital platforms through UX enhancements.
• Maintain up-to-date knowledge of digital marketing trends.
• Coordinate with external vendors for ad placements and partnerships.

Requirements

Education

• Bachelor's degree in Digital Marketing or Business

Experience

• 3+ years of experience in a digital marketing role

Technical Skills

• Email Marketing
• Content Management Systems

Soft Skills

• Teamwork
• Time Management

Certifications

• Facebook Blueprint Certification

Languages

• English: Fluent

Benefits

• Attractive salary package with bonuses based on performance
• Flexible work hours and remote work options
• Comprehensive health insurance plan
• Funding for training and certifications

Company Culture

• Growth and Development: We believe in investing in our employees' growth through continuous learning and training.
• Diversity: We're committed to fostering a diverse work environment where everyone feels valued.