SEO Specialist

Job Description

As an SEO Specialist at Tech Innovations Inc., you will play a crucial role in driving organic traffic through effective SEO strategies. You will work closely with marketing and content teams to improve rankings in search engines and enhance the overall user experience on websites.

Responsibilities

• Create and update SEO documentation and guidelines for team members.
• Conduct competitor analysis to inform SEO strategies.
• Collaborate closely with social media and PPC teams to maximize campaigns.
• Manage and troubleshoot website SEO issues and bugs.
• Develop comprehensive SEO reports focusing on KPIs and other business objectives.
• Work with IT and development teams to ensure SEO best practices are met during website build-outs.

Requirements

Education

• Relevant diploma in Digital Marketing or SEO

Experience

• 3+ years of proven SEO experience in a professional environment.

Technical Skills

• Keyword Research Tools
• Content Management Systems (CMS)

Soft Skills

• Communication
• Analytical Thinking

Certifications

• HubSpot SEO Certification
• Yoast SEO Certification

Languages

• English: Fluent

Advantageous

• Experience in mobile SEO: Understanding of optimizing websites specifically for mobile search performance.
• Familiarity with local SEO practices: Knowledge in optimizing businesses for local searches and Google My Business.

Benefits

• Health and wellness programs for employees.
• Annual leave and paid public holidays.
• A work culture that fosters creativity and collaboration.
• Access to the latest tools in the SEO industry.

Company Culture

• Continuous Improvement: We invest in our people and encourage ongoing learning and growth.
• Fun and Engaging Atmosphere: We strive to maintain a fun and enjoyable workplace while achieving our goals together.
• Flexibility: We understand the importance of work-life balance and offer flexible working arrangements.