SEO Specialist

Job Description

We are looking for an enthusiastic SEO Specialist to join our team in Johannesburg. This role involves optimizing website content for search engines, analyzing performance metrics, and collaborating with content creators to drive traffic and improve conversion rates.

Responsibilities

• Research and identify high-impact keywords for web pages, blog posts, and articles.
• Conduct SEO audits to identify issues and recommend solutions.
• Assist in the management of paid search campaigns for better visibility.
• Provide training and support to the marketing team on SEO best practices.
• Create SEO reports and presentations for stakeholders.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field

Experience

• 3+ years of experience in a digital marketing role with a focus on SEO

Technical Skills

• Content Management Systems
• Data Analysis

Soft Skills

• Teamwork
• Time Management

Certifications

• Google Ads Certification
• HubSpot Content Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with content strategy development: Ability to strategize and produce SEO-friendly content.
• Basic knowledge of JavaScript and website UX: Appreciation for UI/UX principles and coding basics.

Benefits

• Comprehensive medical and dental coverage
• Generous leave policies and flexible working arrangements
• Access to training and development resources
• Supportive and inclusive company culture

Company Culture

• Team Collaboration: We believe in the power of teamwork and support each other to achieve common goals.
• Recognition and Feedback: We celebrate achievements and encourage constructive feedback to foster a positive work environment.
• Work-Life Balance: We understand the importance of balance and offer flexible schedules.