Social Media Manager

Job Description

We are in search of a seasoned Social Media Manager in Cape Town to lead our social media efforts. This role will oversee the development and execution of creative strategies to engage our audiences across multiple platforms. The successful candidate will be responsible for managing campaigns, analysing performance metrics, and collaborating with our marketing team to enhance our digital presence.

Responsibilities

• Design innovative content for social media channels.
• Develop strategies to increase social media following.
• Conduct regular audits of social media channels.
• Utilize analytics to drive campaign decisions.
• Collaborate cross-functionally to support product launches and marketing campaigns.
• Facilitate workshops for team skill development in social media.
• Manage social media budgets and allocation.
• Adapt content based on performance data and feedback.

Requirements

Education

• Bachelor's degree in Marketing, Business, or related field
• Professional certifications in social media marketing preferred

Experience

• 4+ years of experience in a social media or digital marketing role

Technical Skills

• Social Media Management Tools
• SEO Principles

Soft Skills

• Adaptability
• Leadership

Certifications

• Facebook Blueprint Certification
• HubSpot Social Media Certification

Languages

• English: Fluent

Advantageous

• Experience in paid social advertising: Experience in managing and optimizing paid campaigns on social platforms.
• Knowledge of digital marketing trends: Stay updated with the latest digital marketing trends and innovations.

Benefits

• Comprehensive health coverage
• Annual salary reviews
• Professional development opportunities
• Team-building activities

Company Culture

• Inclusivity: We are committed to building an inclusive environment where diversity of thought and background are celebrated.
• Continuous Learning: We provide opportunities for personal and professional development through workshops and training.