SEO Specialist

Job Description

We are on the lookout for an SEO Specialist to join our team in Pretoria. The ideal candidate will have hands-on experience in developing and implementing effective SEO strategies to improve our website's visibility and ranking in search engines. You will analyze website performance, conduct keyword research, and stay updated with the latest SEO trends.

Responsibilities

• Design and implement comprehensive SEO strategies tailored to our goals.
• Optimize website infrastructure to enhance search engine crawling.
• Lead keyword research initiatives to support content development.
• Continuously assess and adjust strategies based on performance analytics.
• Educate team members about SEO processes and their importance.
• Build and maintain relationships with external SEO consultants as needed.

Requirements

Education

• Bachelor's degree in Digital Marketing or related field
• Master's degree is a plus

Experience

• 3-5 years of experience in digital marketing, focusing on SEO

Technical Skills

• Keyword Research
• Content Management Systems (CMS)

Soft Skills

• Teamwork
• Creativity

Certifications

• Google Ads Certification
• SEO Specialist Certification

Languages

• English: Fluent
• Zulu: Conversational

Advantageous

• Experience with A/B testing: Ability to conduct A/B tests to optimize content for SEO.
• Knowledge of local SEO: Familiarity with local SEO techniques and strategies.

Benefits

• Attractive salary with performance bonuses
• Comprehensive health benefits
• Work-life balance initiatives
• Personal development programs

Company Culture

• Learning Opportunities: Continuous learning is encouraged with numerous training opportunities.
• Work-Life Balance: We value work-life balance and support flexible arrangements.
• Positive Work Environment: We strive to create a supportive and enjoyable work atmosphere.