SEO Specialist

Job Description

We are on the lookout for an experienced SEO Specialist to join our team in Cape Town. The ideal candidate will be responsible for optimizing our clients' websites for better search engine visibility, increasing web traffic, and improving overall online presence. If you're passionate about digital marketing and have a track record of successful SEO strategies, we want to hear from you!

Responsibilities

• Conduct regular SEO audits and make recommendations for improvement.
• Research and analyse competitor strategies.
• Collaborate with marketing team to enhance overall marketing strategies.
• Manage social media optimisation for organic growth.
• Engage with external SEO agencies as needed.
• Implement local SEO strategies to improve local search visibility.

Requirements

Education

• Diploma in Digital Marketing or a related field

Experience

• 2+ years of experience in SEO roles

Technical Skills

• Technical SEO
• Keyword Research Tools (e.g. Moz, Ahrefs)

Soft Skills

• Communication
• Project Management

Certifications

• HubSpot Inbound Marketing Certification

Languages

• English: Fluent

Advantageous

• Experience with content management systems (CMS): Hands-on experience with platforms like WordPress or Joomla.
• A/B Testing Experience: Familiarity with A/B testing methodologies to improve conversion rates.

Benefits

• Comprehensive health coverage including dental and vision
• Retirement savings plan with company match
• Remote work flexibility and supportive work culture
• Annual performance bonuses and profit-sharing

Company Culture

• Innovative Thinking: We encourage creative solutions and innovative thinking.
• Supportive Environment: Our team is supportive, with a focus on mutual respect and help.
• Diversity and Inclusion: We embrace diversity and are committed to creating an inclusive workplace.