Digital Marketing Specialist

Job Description

We are on the lookout for a passionate Digital Marketing Specialist to join our energetic team in Port Elizabeth. The ideal candidate will possess a blend of creativity and analytical skills, responsible for managing online marketing campaigns, optimizing digital platforms, and driving engagement. If you have a knack for crafting compelling content and analyzing marketing data, this could be the perfect fit for you.

Responsibilities

• Lead SEO efforts to enhance website visibility and organic traffic.
• Conduct A/B testing for digital campaigns to determine the most effective strategies.
• Build and maintain relationships with influencers and partners in the digital space.
• Stay updated on the latest digital marketing trends and best practices.
• Prepare monthly performance reports, summarizing insights and action items.

Requirements

Education

• Relevant qualification in Digital Marketing or similar

Experience

• 3-5 years of experience in digital marketing with a proven track record

Technical Skills

• PPC
• Content Creation

Soft Skills

• Teamwork
• Adaptability

Languages

• English: Fluent

Advantageous

• Experience in video marketing: Ability to create and run video marketing campaigns.
• Knowledge of HTML/CSS: Basic knowledge of web development languages is a plus.

Benefits

• Comprehensive health coverage including dental and vision.
• Generous leave policies and paid time off.
• Company-sponsored workshops and events.
• A vibrant and collaborative work environment.

Company Culture

• Continuous Learning: We offer opportunities for skills development and continuous learning for all employees.
• Work-Life Balance: We prioritize work-life balance to ensure our employees are happy and healthy.
• Community Engagement: We encourage our team members to get involved in community service and outreach.